Observeye is a team of trained senior researchers that design
tailor-made research approach to deliver results within project timelines.
We practice work-in-partnership to think quickly and clearly

Your Trusted Research Partner

WE

WE

Observe
Markets
Rural to urban to the international market every single market intrigues us

Tap
Trends
From a pen to an airline preference,
we have explored it all

Analyse
Behaviour
Understanding mindset to know usage and attitude, we love exploring every bit of it

Pick
Patterns
We love predictability and regularity of the world, who picks what, when, where and how, covering it all

OUR SERVICES

Classics, Hybrid, Innovative, or Creative we have done it all! But the real fun is when you change a classic study into a Creative one - on the go!

Digital Methodologies

Consumer Diaries
Digital Ethnographies
Online Interviews and Groups

Ethnographies

Ethnographies

Workshops

Stakeholder Workshops
Consumer Workshops

Shop Alongs

Market Exploration

Focus Group Discussions

In-depth Interviews

OUR CLIENTS
OUR TEAM
Lagnajeet Pattanayak

CEO / Director / Founder

Lagnajeet aka Jeet, people’s person with a vision to never stop.

Komal Gupta

Research Director

Komal, explorer at heart who is intrigued with changing and constant consumer behaviour.

Saugat Roy Chowdhury

Project Manager

Saugat is our Gen-Z multi-tasker and juggler.

Richie Chourasia

Strategist

Richie is a researcher turned mom-preneur driven by inquisitiveness.

Tanu Bhatnagar

Finance Manager

Tanu, is our very own numbers maestro, a seasoned expert in fiscal strategy, ensuring our financial success sails on a steady course.

CLIENT TRUST

My stress level on INTL project drops to zero when I see India is on the list, you need to know that is a real skill you offer. I rate you 5 star WTR EXCELLENT client service, market knowledge and friendly work relationship

Terilyn Reber, President

Market research can often be tricky and specially for those who don't understand its nuances. That's where people from Observeye come to your rescue. Brilliant professionals with very nuanced understanding and expertise of market research. Specifically helpful for Go-to-Market strategy. Highly recommend it!

Rahul, Co-founder & CBO | BriBooks, India

I have worked with Jeet and his team on many projects. They are always reliable, knowledgeable and realistic on what is possible. Communication is great so we always had regular updates. They will do anything they can to make sure the project runs as smoothly as possible.

Lucy Maxwell, Owner/Director | Source Fieldwork, UK